If it's a hole, it's a goal.


For a limited time, the Muv-Luv franchise is available for half the price in celebration of the 22nd anniversary of âge.

Muv-Luv is an iconic franchise within the eroge industry. The series has debuted in 2003 and since then, it has seen the release of multiple visual novels, games, light novels, and anime adaptations with yet more to come, as the Muv-Luv Alternative anime series is currently airing and Project MIKHAIL, a game set within the franchise, is set to release sometime this November.

Much of its renown, the franchise owes to the first three arcs of its series: Muv-Luv Extra, Muv-Luv Unlimited, and Muv-Luv Alternative. The visual novels begin as an unassuming high school comedy following Shirogane Takeru, an enthusiast of a mecha VR game who tends to get into fights with his sister. His ordinary school life goes off the rails when he meets a girl named Meiya. The two meet as Shirogane wakes up one morning to find her in his bed. She soon decides to move into his house and begins rearranging his life to her liking. While the story might be an unassuming comedy at first, it builds on its themes relentlessly, eventually culminating in a politically-driven space opera that few readers can predict until its pieces fall into place on their own.

The series has been developed by âge, a Japanese company whose first title, Kimi ga Ita Kisetsu ~Primary~, released all the way back in 1999. To celebrate their 22nd anniversary, the company has now launched a sale of their iconic Muv-Luv franchise, putting the entire collection on Steam at half price from October 21st to October 28th. This makes it the biggest sale of the Western versions of these games since their original launch back in 2016.

The full list includes:

Muv-Luv (マブラヴ) $29.99 $14.99

Muv-Luv Alternative (マブラヴ オルタネイティヴ) $39.99 $19.99

Muv-Luv photonflowers* $24.99 $12.49

Muv-Luv photonmelodies♮ $29.99 $14.99

Muv-Luv Unlimited: THE DAY AFTER - Episode 00 REMASTERED $14.99 $7.49

Muv-Luv Unlimited: THE DAY AFTER - Episode 01 REMASTERED $24.99 $12.49

Muv-Luv Unlimited: THE DAY AFTER - Episode 02 REMASTERED $24.99 $12.49

Muv-Luv Unlimited: THE DAY AFTER - Episode 03 REMASTERED $24.99 $12.49

You can browse the entire Muv-Luv sale on Steam. The games can be bought slightly cheaper together by grabbing one of the related bundles. Muv-Luv MEGAVERSE collection features all of the titles listed in the sale for a collective price of $91.32, saving 58%. At the same time, the Muv-Luv War and Peace bundle features all games aside for those in the episodic Muv-Luv Unlimited: THE DAY AFTER series for the price of $56.21 at 55% off. The episodic games can also be bought in a separate bundle Muv-Luv Unlimited : The Day After ULTIMATE COLLECTION for $40.46, also at 55% off.

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